Breast Cancer Awareness: Check Yourself

Everything is about to turn pink for Breast Cancer Awareness month. It's nice that everyone is thinking about the issue, abstractly, but how often does the little pink ribbon actually make you remember to check your own breasts for irregularities that might be symptomatic? Yeah, me neither.
This public service announcement from Scotland is way more graphic than anything I've seen in the US but I think it really hits the message home. 

via Fast Company